For the first preview of his upcoming sophomore album, Everything Happens 4 A Reason, King Magnetic stunts around Philly with his crew in the video for “Cash 4 Catastrophe,” a no-frills banger filled with crazy wordplay and lyrical darts.
With director Jeremy Mack behind the camera, the larger-than-life Allentown, PA native and his team stop by city’s Ruckus Gallery and post up in front of some slick graffiti work of Big Pun and Doctor Doom. They’re fitting settings for Mag’s equally agile, bare-knuckled verses that come packed with witty bars for his competition: “You not fastin’, you starvin’ for attention/ I roll dolo ‘cause I’m harder than your henchmen.”
The Explizit One-produced slapper serves the lead single off the rapper’s forthcoming new record, Everything Happens 4 A Reason. It’s the follow-up to 2015’s great Timing Is Everything, and includes guest features from Masta Ace, R.A. The Rugged Man, Slug, and Cappadonna, among others. Speaking of Cap, Mag will be touring alongside the Wu-Tang Clan rapper in the coming months. Their tour dates will be announced March 7, which also marks the release of Mag’s new single “I’ll Show You,” featuring Cappadonna and Dink. Then on March 21st, he’ll release the project’s third and final release “Alone,” featuring Masta Ace & Slug, with cuts courtesy of DJ Eclipse.
Check out the visuals, and head over to the digital retail outlet of your choice to pre-order, Everything Happens 4 A Reason, which is due out March 31 via King Mag Music.